{"id":5038,"date":"2017-10-04T05:43:24","date_gmt":"2017-10-04T05:43:24","guid":{"rendered":"https:\/\/aspadirect.nl\/?page_id=5038"},"modified":"2023-09-15T10:17:10","modified_gmt":"2023-09-15T08:17:10","slug":"about-the-founder-azra","status":"publish","type":"page","link":"https:\/\/uat.aspadirect.nl\/en\/about\/about-the-founder-azra\/","title":{"rendered":"About the founder Azra"},"content":{"rendered":"<h3>\u00a0<\/h3>\r\n<h2>About the founder of ASPA<\/h2>\r\n<h3><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-11037 alignleft\" src=\"https:\/\/aspadirect.nl\/wp-content\/uploads\/2020\/07\/AZRAProducts.jpg\" alt=\"\" width=\"480\" height=\"640\" \/><\/h3>\r\n<h3><span style=\"color: #d182a1;\">It all started with botany\u00a0<\/span><\/h3>\r\n<p><em>About the founder &#8211;<\/em>\u00a0&#8220;I started ASPA as a\u00a0natural expression\u00a0of my educational background and interests. After learning about the power of different plants early on, I decided to study plants and botany at <a href=\"http:\/\/www.kew.org\/\" target=\"_blank\" rel=\"noopener\">The Royal Botanic Gardens, Kew<\/a> (United Kingdom). After that, I spent many years in the sales and marketing of fresh organic produce.<\/p>\r\n<h3><span style=\"color: #d182a1;\">About following my dream\u00a0<\/span><\/h3>\r\n<p>While in the organic produce business, I dreamed about setting up\u00a0a salon and spa\u00a0that\u00a0can\u00a0bring together honest, natural beauty products, the latest tech-driven treatments. So the work journey took me from the botanist to the organic fresh produce marketing executive and the now the beauty therapist. My ultimate goal was to make my own brand and <a href=\"https:\/\/www.aspadirect.nl\/product-category\/azra-botanical-simplicity-2\/\" target=\"_blank\" rel=\"noopener\">AZRA Botanical Simplicity<\/a> was the result.<\/p>\r\n<h3><span style=\"color: #d182a1;\">A holistic approach\u00a0<\/span><\/h3>\r\n<p>At ASPA, we specialise in\u00a0helping you get a radiant skin and a fitter, healthier, and more relaxed body. That\u2019s because we firmly believe in the \u2018fit body, fit mind\u2019 saying; only when\u00a0we eat right, exercise regularly, use natural products, and get personalised spa treatments\u00a0can we be truly healthy.<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>&nbsp;<\/p>\r\n\r\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.aspadirect.nl\/product-category\/azra-botanical-simplicity-2\/\" target=\"_blank\" rel=\"noopener\">AZRA Botanical Simplicity\u00a0<\/a><\/h3>\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"alignright\"><img decoding=\"async\" class=\"wp-image-10839\" src=\"https:\/\/aspadirect.nl\/wp-content\/uploads\/2020\/04\/AZRA_Botanical_Simplicity_TRIO_Cleanse_Serum_Cream.png\" alt=\"\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<p>AZRA Botanical Simplicty\u2019s \u00a0founding mission was to introduce a concept that combined the best that nature has to offer with scientifically proven formulas to deliver effective and tangible results. We\u00a0wanted high performing botanicals and simplicity to be at the core of our approach and products.\u00a0\u00a0This entailed only using ingredients that served a specific purpose and achieve their intended results.\u00a0 We\u00a0\u00a0also wanted to create multi-purpose products that address a variety of skin concerns yet add simplicity to any daily skincare routine.<\/p>\r\n\r\n\r\n\r\n<p>From this duel approach, the concept for AZRA Botanical Simplicity was born.\u00a0\u00a0\u00a0And the result?\u00a0\u00a0Beautiful, multi purpose products that clean, treat and soothe.<\/p>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/www.aspadirect.nl\/product\/azra-botanical-simplicity-cleanse\/\" target=\"_blank\" rel=\"noopener\">CLEANSE<\/a>\u00a0with Aloe Vera, Chamomile and Grape Seed Oil. \u00a0Our CLEANSE product is a non foaming gel formula, ideal for all skin types.<\/p>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/www.aspadirect.nl\/product\/azra-botanical-simplicity-intensive-serum\/\" target=\"_blank\" rel=\"noopener\">INTENSIVE SERUM<\/a>\u00a0with Raspberry and Liquorice. \u00a0Our SERUM product\u00a0is created with ingredients that are hydrating, skin-strengthening and focused on their anti-pigmentation and anti-bacterial properties.<\/p>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/www.aspadirect.nl\/product\/azra-botanical-simplicity-cream\/\" target=\"_blank\" rel=\"noopener\">DAY NIGHT CREAM<\/a> with\u00a0Ceramide NG, Sodium Hyaluronate, Centella Asiatica Leaf Extract, Glycyrrhiza Glabra Root Extract, peptides Acetyl Hexapeptide-8, Pentapeptide-18.. is your perfect every day moisturizer. It was created to hydrate and calm the skin whilst protecting the skin barrier and plumping the skin.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">I&#8217;d love to hear from you\u00a0<\/h3>\r\n\r\n\r\n\r\n<p>If you like to get in touch, please contact me at <a href=\"mailto:info@aspadirect.com\">info@aspadirect.com<\/a> or 070 345 0215.\u00a0I hope to see you in ASPA The Hague soon! For an overview of our treatments, have a look <a href=\"https:\/\/aspadirect.nl\/treatments-den-haag\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.&#8221;<\/p>\r\n\n    <div class=\"xs_social_share_widget xs_share_url after_content \t\tmain_content  wslu-style-1 wslu-share-box-shaped wslu-fill-colored wslu-none wslu-share-horizontal wslu-theme-font-no wslu-main_content\">\n\n\t\t\n        <ul>\n\t\t\t        <\/ul>\n    <\/div> \n","protected":false},"excerpt":{"rendered":"<p>\u00a0 About the founder of ASPA It all started with botany\u00a0 About the founder &#8211;\u00a0&#8220;I started ASPA as a\u00a0natural expression\u00a0of my educational background and interests. After learning about the power of different plants early on, I decided to study plants and botany at The Royal Botanic Gardens, Kew (United Kingdom). After that, I spent many years in the sales and marketing of fresh organic produce. About following my dream\u00a0 While in the organic produce business, I dreamed about setting up\u00a0a salon and spa\u00a0that\u00a0can\u00a0bring together honest, natural beauty products, the latest tech-driven treatments. So the work journey took me from the botanist to the organic fresh produce marketing executive and the now the beauty therapist. My ultimate goal was to make my own brand and AZRA Botanical Simplicity was the result. A holistic approach\u00a0 At ASPA, we specialise in\u00a0helping you get a radiant skin and a fitter, healthier, and more relaxed body. That\u2019s because we firmly believe in the \u2018fit body, fit mind\u2019 saying; only when\u00a0we eat right, exercise regularly, use natural products, and get personalised spa treatments\u00a0can we be truly healthy. &nbsp; &nbsp; AZRA Botanical Simplicity\u00a0 AZRA Botanical Simplicty\u2019s \u00a0founding mission was to introduce a concept that combined the best that nature has to offer with scientifically proven formulas to deliver effective and tangible results. We\u00a0wanted high performing botanicals and simplicity to be at the core of our approach and products.\u00a0\u00a0This entailed only using ingredients that served a specific purpose and achieve their intended results.\u00a0 We\u00a0\u00a0also wanted to create multi-purpose products that address a variety of skin concerns yet add simplicity to any daily skincare routine. From this duel approach, the concept for AZRA Botanical Simplicity was born.\u00a0\u00a0\u00a0And the result?\u00a0\u00a0Beautiful, multi purpose products that clean, treat and soothe. CLEANSE\u00a0with Aloe Vera, Chamomile and Grape Seed Oil. \u00a0Our CLEANSE product is a non foaming gel formula, ideal for all skin types. INTENSIVE SERUM\u00a0with Raspberry and Liquorice. \u00a0Our SERUM product\u00a0is created with ingredients that are hydrating, skin-strengthening and focused on their anti-pigmentation and anti-bacterial properties. DAY NIGHT CREAM with\u00a0Ceramide NG, Sodium Hyaluronate, Centella Asiatica Leaf Extract, Glycyrrhiza Glabra Root Extract, peptides Acetyl Hexapeptide-8, Pentapeptide-18.. is your perfect every day moisturizer. It was created to hydrate and calm the skin whilst protecting the skin barrier and plumping the skin. I&#8217;d love to hear from you\u00a0 If you like to get in touch, please contact me at info@aspadirect.com or 070 345 0215.\u00a0I hope to see you in ASPA The Hague soon! For an overview of our treatments, have a look here.&#8221;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":5111,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"class_list":["post-5038","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/uat.aspadirect.nl\/en\/wp-json\/wp\/v2\/pages\/5038","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uat.aspadirect.nl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/uat.aspadirect.nl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/uat.aspadirect.nl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/uat.aspadirect.nl\/en\/wp-json\/wp\/v2\/comments?post=5038"}],"version-history":[{"count":17,"href":"https:\/\/uat.aspadirect.nl\/en\/wp-json\/wp\/v2\/pages\/5038\/revisions"}],"predecessor-version":[{"id":14866,"href":"https:\/\/uat.aspadirect.nl\/en\/wp-json\/wp\/v2\/pages\/5038\/revisions\/14866"}],"up":[{"embeddable":true,"href":"https:\/\/uat.aspadirect.nl\/en\/wp-json\/wp\/v2\/pages\/5111"}],"wp:attachment":[{"href":"https:\/\/uat.aspadirect.nl\/en\/wp-json\/wp\/v2\/media?parent=5038"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}